Free industry benchmarks updated monthly. See where your app stands against the market across keywords, LLM discovery, conversion rates, and more.
LAST UPDATED: APRIL 2026
Percentage of top-10 keyword positions held by the top three apps in each category. Concentration is increasing quarter over quarter.
Share of app-related queries where LLMs recommend a specific app by name. This number has doubled since Q3 2025.
Median impression-to-install conversion rate across all categories on the App Store. Top performers see 8%+ with optimized creatives.
Average CVR lift from the first round of screenshot A/B testing. Subsequent rounds see diminishing but still meaningful returns.
Cross-category median app rating. Apps that respond to negative reviews within 24 hours see a 0.3-star improvement over 90 days.
Only 12% of top-500 apps have the structured metadata and manifest needed for AI agent installation flows.
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